Town of Jasper
Town of Jasper © Parks Canada/R. Bray
Jasper is a small community of 5200 people tucked away amid the mountains of the Canadian Rockies. Situated on a plateau in the Athabasca Valley, Jasper commands a view of both the Colin Range to the east and the jagged peaks south along the Icefields Parkway. Snow-capped Mount Edith Cavell is the centerpiece of Jasper's alpine skyline while north of the town, Pyramid Mountain towers above Pyramid and Patricia Lakes, popular summer boating, swimming and picnic sites.
A unique mountain culture thrives in Jasper. Jasperites enjoy their mountain home, often skiing, hiking or climbing, and are hosts second-to-none. Knowledgeable about the park's natural and cultural heritage, private interpretive guides help visitors understand what makes Jasper such a special corner of Canada. Jasper also has a rich architectural style that matches its mountain environment. The Jasper Information Centre built in 1913 for Jasper's first resident superintendent, Lt.Col. S. Maynard Rogers, is an example of the local stone-and-log architectural style that has prevailed to this day. The Jasper Information Centre was designated a national historic site in 1996.
Living in a national park goes hand in hand with taking responsibility for the environment. Today Jasper is a model environmental community and residents proudly use a recycling depot and composting system to reduce waste dumped in landfills. A water-metering program encourages water conservation while the Jasper Energy Efficiency Project (JEEP) distributed free energy-efficient florescent bulbs to every business and home in the community. Lately businesses and Parks Canada have developed a Heritage Tourism Council to promote high-quality tourism opportunities that are appropriate to a national park and World Heritage Site.